OUR STORY

OUR STORY

Smarter Good was founded in 2012 by Jane Leu, a recognized social entrepreneur and Ashoka Fellow, to tackle the challenges faced by nonprofit start-ups and small organizations. With 20+ years of experience that encompassed six successful start-up ventures, Jane knew these challenges first-hand. While building Upwardly Global, the nonprofit she started at her kitchen table, now in five states, she spent a great deal of time with other social entrepreneurs. While there was quality training and coaching available, she and her peers constantly wished for ways to get work done other than doing it all themselves.

A report by the Meyer Foundation validated Jane’s concern that thousands of small nonprofits are struggling to realize their ambitious visions and execute their missions because staff is often distracted by organizational challenges such as fundraising, finance, and HR.

Jane believed that if you free up social sector innovators to focus on their missions, it will accelerate the search for solutions to the world’s problems, create a ripple effect, and lead to global impact.

The Smarter Good team is energized and encouraged that this new way of working is working! Smarter Good’s support has enabled our client organizations to expand to new regions, open new locations, pursue new product and program lines, advance and scale their work, and keep their general operations funded and their hard-working staff paid!